{"type":"rich","title":"Tell and Sell: Why Stories Build Trust and Sell Things For More, with Paul Smith \u2013 Episode #78","version":"1.0","provider_name":"Blubrry","provider_url":"https://blubrry.com","author_name":"In the Arena","html":"<iframe src=\"https://player.blubrry.com/?id=17714900\" title=\"Blubrry Podcast Player\" scrolling=\"no\" width=\"100%\" height=\"230\" frameborder=\"0\"></iframe>","height":"230","description":"Every salesperson needs to learn how to tell and sell. Simply put, you need to know how to tell better stories to increase your sales numbers. There\u2019s a great new book out by a guy named Paul Smith, \u201cSell With A Story.","thumbnail_url":"http://thesalesblog.com/wp-content/uploads/powerpress/unnamed-764.png"}